Organic Search Engine Optimization (Organic SEO)

Organic SEO is the computer programming practice and process of optimizing your website to appear or "Rank" higher in the search engine's natural listings. We employ a methodology and process that makes your website functional and effective, by developing code to enhance your position in search engine's organic rankings.

With today's increasingly growing mobile society, mobile search (internet enabled smartphones) is the largest growing segment of the internet, also representing the largest growing segment of search engine volume. Users want accurate and valuable information in an instant. Expert Brand Marketing works with you to develop and optimize your website for maximum mobile operations and flexibility that will deliver your website to the users searching for the content found on your site. Delivering a user friendly mobile experience is critical in today's market.

There are many aspects of a website that need to be optimized for proper SEO functionality. Once optimized your website will gain rank for their desired keywords. Expert Brand Marketing will analyze and optimize each of the following:

  1. Keyword Research
  2. Keyword Phrase Optimization
  3. Meta Data
  4. Inbound Links
  5. Outbound links
  6. Header Meta Tags
  7. Image Alt Tags
  8. Validated Website Code Structure
  9. Create Sitemaps for Google, Yahoo, and Bing
  10. Keyword Density Analysis and Augmentation

Inbound Link Building

Link building is a key element of any organic SEO campaign. We work with your organization's current relationships to build quality inbound links to your website that help boost your websites ranking. Our web development staff will...

  1. Set up and Consult on the best directories to utilize
  2. Help you find link opportunities from current business relationships and associations
  3. Build link associations from press releases or news articles previously or currently published about your company.

Social Media Effects on SEO

Let's not forget the part that Social Media plays in SEO. It is estimated by studies from "Search Engine Journal" that anywhere between 35%-40% of factors impacting search engine ranking results come from your social media presence. Those fan numbers, likes, shares, tweets, and +1's all matter in today's modern web world. The philosophy is that if the searcher's friend network is interested in it, it's relevant to your search.

Facebook, Twitter, LinkedIn, Google+, Pinterest, and Instagram represent our core strengths, but in some cases niche social media platforms make sense as well.

Top performing websites (high relevant search traffic) today are created at the intersection of:

  1. Clean On-Site Web Programming
  2. Link Building
  3. Mobile optimization
  4. Social Media Campaigns

Expert Brand Marketing will help you successfully navigate through the internet marketing mayhem, and drive relevant clicks, leads, sales, and profits to your organization!

Contact us today for a complimentary online marketing analysis and consultation!